We partnered up with Unflat Studio to develop an immersive AR experience for Nubank's "Você no Centro de Tudo" campaign, embodying the brand's core message: putting their clients at the center of everything.

The experience featured a purple color palette, in line with Nubank’s branding, and particles emerging from the user, accompanied by additional particles swirling around the screen. A dynamic call-to-action (CTA) circled the user’s head, reinforcing the message that the user is the focal point of the experience.